When is a photograph more than just a photograph? When it’s a work of art. But this transformation doesn’t just happen on its own. It takes a skilled photographer to discern the nuances that define the subject and to capture those elements in a single moment of time, and then to render that photograph in a tangible form as a print.
E-Commerce is booming. According to market data company Statista, this year “over 2.14 billion people worldwide are expected to buy goods and services online, up from 1.66 billion global digital buyers in 2016.” Claiming your share of this pie requires careful planning, technical skill, and marketing acumen.
Attracting traffic to your website is a multi-stage, time-consuming process. Don’t be discouraged if it doesn’t happen overnight. Give the search engines a reason to promote your site by producing and sharing quality content. Once visitors start to come, Google will follow.
Content marketing avoids the hard sell and instead raises awareness, educates, and even entertains our audience, while subtly persuading them. It’s a soft sell.
You may not be working on a massive civic project worth millions, but if your deliverables don’t meet your promises, your reputation could be tarnished. What can you do to keep your promises?